GeoBlue rebranded as Blue Cross Blue Shield Global SolutionsSM (BCBS Global SolutionsSM). This change emphasizes the company's commitment to improving healthcare experiences for those working, traveling, studying, or living abroad. Key components of the rebrand include: A refreshed logo and visual identity reflecting the company’s global strategy. Enhanced digital platforms to streamline user experiences. Ongoing investments in technology and global operations to reinforce a commitment to high-quality healthcare solutions. While the name has changed, Blue Cross Blue Shield Global Solutions will still deliver the same service quality, extensive global network, and comprehensive solutions. The GeoBlue brand will retire by 2027. To learn more, please visit bcbsglobalsolutions.com.